One of the biggest benefits of call forwarding is that it makes key personnel available even when they are out of the office. An office’s phone calls can be forwarded to an employee’s cell phone or home phone. In some systems, call forwarding will call a series of numbers until it gets an answer. As long as an employee is able to answer one of the forwarding phones, she will always be within reach to speak directly to customers, answer important questions or provide key information.
Prevent callers from being faced with a voice mail message. Some customers find voice mail impersonal and may not have confidence that their message will be kept private or responded to promptly. With call-forwarding systems that use multiple numbers, an employee can set up a personal voice mail message on the last number, such as a cell phone.
Because call forwarding can port phone calls to an employee’s cell phone, it increases employee mobility without reducing communication. This makes it easier for employees to travel, whether on an extended international trip or simply by stepping out of the office for a few minutes, without the risk of missing an important call.
Call forwarding also allows a business to expand its perceived presence by having multiple numbers forwarded to the same central location. This lets customers call a local or toll-free number, which then forwards their calls to the business’s switchboard or main phone line. Customers may prefer this to placing a long-distance call, which may involve additional charges and give the impression that the business is distant or not technologically up-to-date.